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Our focus was on the strategy side for this ecommerce brand, but we also helped out with some implementation pieces. We increased the website traffic an avg of 266% monthly, resulting in a 60% MOM sales increase immediately after plan implementation.
With the CBD market exploding in the last couple years, Altura needed to differentiate against the myriad of competitors jumping into the market.
We worked with Altura's management to define their target audiences based on a combination of market research and internal feedback. We developed messaging, focused on lifestyle solutions, that resonated with each group.
With the goal of aligning their brand personality, voice, tone & imagery with the business as well as the target audiences, we developed consistent brand guidelines.
Based on their resources, and target audiences, we built out a comprehensive marketing plan.
With industry/legal related constraints on Facebook and Google, diverse channels and tactics like Programmatic, CRO and Influencer Marketing were used to promote awareness and develop sales.
Our focus was on the strategy side for this ecommerce brand, but we also helped out with some implementation pieces. We increased the website traffic an avg of 266% monthly, resulting in a 60% MOM sales increase immediately after plan implementation.
Web Development,Paid Ads,Branding,Marketing Strategy,Marketing Strategy,Other
Health & Wellness
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The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
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