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The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Facing challenges in optimizing their open rate and streamlining their contact list, the office sought recommendations to enhance their communication strategies. The need for improved engagement and a cleaner contact list was apparent, signaling the necessity for a refined marketing approach.
Mayple, renowned for its expertise in marketing strategy, proved to be the perfect partner for Northeastern University's Off-Campus Engagement and Support office. The collaboration involved comprehensive guidance on improving open rates, leveraging AB testing for effective communication, and enhancing segmentation using platforms like Mailchimp.
While the impact might not be monumental in terms of immediate numerical changes, the Northeastern University Off-Campus Engagement and Support office acknowledges the value added by Mayple's efforts. The implementation of AB testing and the newfound understanding of segmentation have equipped the team with valuable tools for future marketing endeavors.
As they move forward, the office recognizes the importance of continued utilization of AB testing, ensuring that the insights gained will contribute to ongoing improvements in their marketing strategies. The journey with Mayple has set the stage for sustained growth and improved engagement metrics.
In conclusion, Northeastern University's Off-Campus Engagement and Support office, in partnership with Mayple, is poised for continued success in their marketing endeavors. The learnings from this collaboration have not only addressed immediate challenges but have also equipped the team with the knowledge and tools necessary for long-term success. Ready to unlock your business's marketing potential? Partner with Mayple and embark on a journey towards enhanced engagement, improved metrics, and sustained growth. Contact Mayple today to discover tailored strategies that will redefine your marketing trajectory.
Email Marketing
Results by the numbers
"Learning about the AB testing was great. I wasn't really sure what to expect, but the insights gained into segments and the terminology used in Mailchimp were invaluable."
Brandon
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To brand, and market a dual-functioning B2B business. One sect is for energy procurement and efficiency and the other sect his benefits for employees.
Social media Management
Social media Content
Keep existing customers and increase engagement.
Acquire new customers via social media posts, stories, and followings.
Target automotive enthusiasts who like similar pages.
SEO
Improve on page SEO, image Alt tags and meta tags.
Acquire backlinks and manage blog using keywords.
Remove duplicated content if there is any
Influencer reach out.
Every brand wants to go viral on social media for the right reasons. We believe that’s not always up to luck. Rather it’s often up to proper audience alignment between the brand, the publisher content, and the audience.
In Q4 of 2020 we put together a series of placements with Barstool Sports on behalf of C4 Energy. The rate card for those particular placements promised slightly more than 750k views.
By working on nailing the audience alignment the campaign went immediately viral soaring past 9.5 Million views. A huge win coming into the competitive Black Friday weekend.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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