
We've had great growth over the past even few months, great results from influencer collaborations, and have built an overall closer community that is in love with the brand.
With the increasing demand for the brand and expanding, as a result of our marketing efforts, it's become challenging keeping up with the expansion to new locations around the country. We are now working on marketing calendars, new strategies, and incorporating all new locations into this to have a unified brand.
My role as social media manager, strategist, and general head of marketing, I've experienced a true collaborative team working experience that allowed us to grow and develop impeccable strategies and strengthen the brand as a whole.
We've had great growth over the past even few months, great results from influencer collaborations, and have built an overall closer community that is in love with the brand.
Paid Ads,Paid Ads,Copywriting,Email Marketing,Branding,Social Media Management,Marketing Strategy,Marketing Strategy,Content Marketing,Other
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Big R is now an online only retail store that sells everything from kids toys to hardware to camping, sporting/outdoor gear, clothing, accessories, and more. I specifically worked on the brand for about a year to take them through a brand refresh, develop a 6-month marketing strategy and to launch a couple new products within the children's toys and video games categories.

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.