Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
Roots Natural Kitchen boasts 13 locations throughout the Northeast, offering wholesome and delicious options for health-conscious diners.
Roots Natural Kitchen grappled with audience segmentation and email design challenges. As they expanded their locations, the need to effectively target and engage a growing audience became increasingly crucial. Additionally, their email design required an overhaul to better reflect their brand and offerings.
Mayple's partnership provided Roots Natural Kitchen with a wealth of knowledge and support. They facilitated the consolidation of all audiences into a unified structure, streamlining and simplifying audience management through a combination of export-import and grouping, in conjunction with the Combine Audiences tool.
Mayple introduced Roots Natural Kitchen to the New Editor, integrating design tools such as Canva and the Creative Assistant, significantly improving the visual appeal of their email campaigns. This streamlined email design process led to more engaging and visually appealing content. Mayple also suggested implementing the Preference Center, allowing subscribers to select their preferred restaurants, which personalized their email marketing efforts.
Additionally, Mayple encouraged the use of Journeys to create well-segmented and personalized welcome campaigns, enhancing subscriber engagement. The authentication of the domain was recommended to bolster email deliverability.
The impact of Mayple's approach was transformative. Roots Natural Kitchen achieved greater efficiency and precision in audience segmentation. The integration of design tools and the New Editor significantly improved the look and feel of their email campaigns. The introduction of the Preference Center personalized the audience experience, and the use of Journeys optimized engagement from the moment subscribers joined.
The partnership between Roots Natural Kitchen and Mayple revitalized their email marketing efforts, enabling them to engage a growing audience effectively and professionally.
Email Marketing
Put your e-mail in and we'll arrange a consultation call for you
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
