
Increased revenue from 20k to 40k per month with automated Facebook ads and re-targeting.
Increase Shopify store revenue for a fitness supplement brand.
We started by defining the target audience and outlining a clear campaign structure.
I conducted internal research and identified winning audience segments from Google analytics and Shopify analytics. We focused on increasing the volume of transactions in these markets.
We launched a Facebook ad re-targeting and implemented automated rules that monitored performance and increased the budget over time. We kept a profitable ROAS throughout this scaling process.
Increased revenue from 20k to 40k per month with automated Facebook ads and re-targeting.
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I worked with 3D printing tech, a 3D printing shop out of Atlanta focusing on 3D production and manufacturing. Having had some success with digital, they were looking for a way to refine their paid strategy to focus exclusively on an industrial commercial buyer profile, as opposed to individuals with small/singular printing jobs. By refining our targeting and leveraging audience strategy to only focus spend on B2B traffic, we were able to increase the new sale conversion rate 75%.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

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