Revenue grew over 50% YoY for the entire time I worked in the company

2
ROAS

The Challenge

Building one of the largest optical ecommerce players in teh US market

The Process

I started as a Marketing coordinator and grew with the company until I was the Director for Acquisition and Retention

The Solution

Revenue grew over 50% YoY for the entire time I worked in the company

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,Marketing Strategy,CMO,Web Development,CRO,Email Marketing,Marketing Strategy,SEO

Industry

Health & Wellness

Results by the numbers

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This was a brand new restaurant and they had zero online assets and no presence online, which for a restaurant means certain death. So they needed to get on the popular and more established platforms like Google Search, Facebook, and Instagram and we're currently working on an organic TikTok strategy to really blow up our exposure and the number of daily orders coming in.


I helped to create the website on WordPress and set up the foods they sell on WooCommerce so we could use that as a catalog to promote on Facebook, IG, Google Shopping, and other product awareness placements.


The main goal has been to generate customers for their lunch buffet and get exposure for dine-ins at night.

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This is such a unique brand with a powerful message of keeping kids safe through technology! they're really wanting to scale & open new marketing channels to get in front of amazing moms who value safety!

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