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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
Efficiently consolidating audiences for better tagging and segmentation was the primary challenge.
Mayple, through the Mailchimp Health Initiative, introduced new practices, boosting confidence in Mailchimp usage.
While specific metrics are yet to be assessed, confidence in using Mailchimp has increased, paving the way for improved engagement.
Mayple's collaboration has instilled confidence and efficiency in Mailchimp usage, promising positive outcomes for The Redux Group's email marketing strategies.
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Snagajob is a leader in the job boards space. I was brought on as a contractor to help them with digital media buying for a new service they were offering. Snagajob Workers allows people to apply to Snagajob, then select shifts they want to work with local companies. On-demand shifts with weekly payouts. I helped determine budgets for various channels, determine what efficiency goals were expected, what channels we should be in, then executed the media buying and optimized to bring down 'cost per applicant' as much as possible.