Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

The Challenge

The Process

The Solution

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Omnium Circus - Raising the Curtain on Inclusive Circus Arts

Challenges:

Open rates plummeted from 40% to 9%, with emails landing in junk mail, prompting concerns about visibility and engagement.

How Partnering with Mayple Helped:

Mayple helped Omnium Circus significantly improve open rates, providing insights and patterns for future improvements. The Founder/Executive Director noted that Mayple was "very helpful" in addressing the challenges.

Impact and Transformation:

Mayple's assistance increased open rates, revitalizing engagement. The Founder/Executive Director confirms, "We have brought our open rate up significantly."

Conclusion:

Mayple played a vital role in reviving Omnium Circus's email marketing, making it comprehensively inclusive and accessible.


Website
Skills Used

Email Marketing

Industry

Results by the numbers

38%
Open Rate Improvement

Unlock Your Marketing Potential with Mayple

Get Started

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

3

ROAS

Gist Applications

The client was a team of highly skilled developers focussed on building innovative Shopify apps. The company was first named Pix Applications. Although the client had support from a niche group of Shopify stores, they were having trouble scaling to the next level of business. This challenge is common for niche providers: how do you move from "1,000 true fans" to a market leader?

0.41

ROAS

Lilyana Naturals

Lilyana Naturals is a massive brand on Amazon.


After being acquired by an investment firm, they needed to bring on talented paid media freelancers to maximize revenue for their new DTC Website.


I was brought on to increase the proportion of revenue to the overall business coming from their Shopify store, instead of Amazon.

Mastercraft Plumbing

Create a brand identity and brand image.

0

CPO

Woolroom

Woolroom wanted to expand into the US with a positive ROI

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Aviators Market

Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.