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Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
The challenge for Top Rank Soccer Academy was to refine their email blast strategy, understanding the nuances of effective timing and content delivery.
Mayple's expertise came into play with the creation of a segmentation strategy, logic-infused tags, testing procedures, and the development of two impactful automations. Mayple stepped in to guide the Senior Coach and Marketing Director, Ramsey, in navigating the complexities of email marketing.
Mayple's intervention proved to be nothing short of fantastic. The focus on A/B testing ideas significantly contributed to Top Rank Soccer Academy's understanding of enhancing open rates.
Top Rank Soccer Academy, with Mayple as their strategic ally, is experiencing newfound prowess in email marketing. The dedication and tailored attention provided by Mayple have not only elevated the academy's understanding of email marketing intricacies but have also set them on a path to increase conversions, specifically in registrations for summer camps.
Email Marketing
Results by the numbers
"Mayple's staff was not only helpful but also provided valuable suggestions on improvement. The Zoom sessions were a real game-changer, offering a personalized touch to the entire process."
Ramsey
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Through my video production company, I developed digital content for Adidas directed a very targeted niche: Sports for women, focused on Soccer & Tennis. As part of Adidas global awareness campaign, I worked with the brand creating digital content at its main new product releases in the region and covered the main sponsored sporting events in LATAM, USA & Europe: FIFA World Cup, UEFA Champions League Finals, Concacaf Gold Cup, Copa America LATAM, as well as performed interviews with sports personalities.
I co-built HearGift from zero to $1.5M in sales in 18 months. As a small hearing aid company in a sea of giants, we had to put our most creative hats on to bootstrap the company and gain a loyal client base. Aside from leveraging Facebook advertising and email marketing to generate sales, what we are most proud of is the ability to build a trustworthy and transparent company, with owners who were not afraid to be on camera, offer transparency and candid engagement with our customers. With this, we have a built a reputation of one of the most caring hearing aid companies in the world, changing thousands of lives. Our over 300 5-star reviews show that and it's one of our greatest achievements.
Key achievements:
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