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Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
OMCA stands as one of the premier San Francisco Bay Area museums and gardens, delving into the realms of California art, history, and natural sciences. As a cultural hub, OMCA caters to diverse stakeholders within the organization, each utilizing Mailchimp for various purposes.
Navigating through multiple stakeholders and outdated best practices inherited from previous employees, OMCA grappled with the complexities of optimizing Mailchimp's potential.
Mayple's consultant delved deep into OMCA's intricacies, streamlining systems and providing invaluable insights. By highlighting unused Mailchimp features and offering customized optimization tips, Mayple empowered OMCA to maximize efficiency and confidence in their email marketing endeavors.
The Mayple-led Health Check, though not resolving all issues, provided an insightful external perspective, revealing avenues for improvement in internal processes. OMCA's dedication to implementing Mayple's recommendations saw a remarkable 300% growth in the email list within a year. The strategic tagging and segmentation system further solidified their data management, significantly enhancing their first-party and user data.
Mayple's dedicated expert approach proved instrumental in shaping OMCA's email marketing strategy. The journey from multiple stakeholders and outdated practices to streamlined systems and enhanced efficiency showcases the transformative impact of Mayple's partnership.
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Vaughtons and parent company WH Darby’s are a 200 year old business operating in Birmingham’s (England) world famous jewellery quarter. Manufacturers of handmade insignia, specialising in products such as Jewels, Medals, Chains of Office, Lapel Badges, Cufflinks and much more. During their prod history they have made Olympic medals, the FA Cup, and have had commissions from several royal families.
In 2021 Vaughtons approach Delta with a challenge.
In recent years the business had diversified and created new revenue streams. This strategy had produced good results but also meant the business had lost focus and it’s brand identity had been diluted. Up against an increasingly competitive market, offering ever more specialised services and products Vaughtons understood that they need to evolve the business if they were to successfully see off the competition and build for the future.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
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