
In the 60 day campaign we generated over 200 appointments selling out the entire season resulting in over $750,000 in revenue.
Avoca pools were interested in filling their seasonal calendar with new pool installations early in the season. The goal set was to book 5 months of installations (10 to 15) of custom inground pools in a 60 day period.
We developed custom, conversion optimized landing pages and set up Google search targeting higher income households in the local market. Ad and landing page copy was developed to optimize inquiries to higher end, custom pools.
In the 60 day campaign we generated over 200 appointments selling out the entire season resulting in over $750,000 in revenue.
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BudgetNet had established itself as a highly respected provider of NDIS plan management services over their short history.
Their growth had been on the back of word of mouth, referrals and paid search.
With more and more competition entering the market, however, they had noticed their cost per click and return on investment on paid search campaigns get slowly chipped away.
They knew that longer-term, they needed an SEO strategy in place to protect their online presence in the market.
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