
Revenue increase by 44% in the first 3 months.
Average Order Value up by 22% in the first 4 months.
Overall Traffic doubled within first 3 months.
Full service approach, rebranding the entire organisation then activating channel by channel to improve all relevant KPI's.
Revenue increase by 44% in the first 3 months.
Average Order Value up by 22% in the first 4 months.
Overall Traffic doubled within first 3 months.
Paid Ads,Google Shopping,Branding,Content Marketing,CRO,Email Marketing,SEO,Web Development
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Take over digital marketing efforts, mainly Google CPC and social ads, and get account performance back to historic levels. CBD had experienced serious revenue issues after launching a new website. Total sales through digital were down 40% YoY, mainly stemming from digital channels and SEO.
We took over Google Ads and social ads, within 3 months account performance leveled off instead of falling weekly. In 6 months we were getting revenue not seen in over 12 months. By 2 years of the engagement, we had higher revenue results than ever before achieved with an ROAS of 12:1 from digital ad efforts with spends exceeding $50k/mo.
Schlumberger is the world's largest oil & gas services company. In my capacity as their first ever full-time digital marketer, I was responsible for a range of work to help the company implement best practices, including:

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