Mindvalley is extremely strong in video, but they were lacking in the static and motion design department.
Drive subscriptions to masterclass and downloads on the Mindvalley app through static ads and motion design ads.
Mindvalley wanted to challenge our creative mind and didn't want to send too much past creatives and brand guidelines.
They wanted us to explore and innovate.
We created high converting Facebook and Instagram ads, exploring different concepts and ideas in order to make their brand stand out on social media.
It's still early, but CTR has improved using our creatives.
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Education
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The CLL (language center) wanted to launch a new online platform (named VISIAGORA) to propose new trainings on any matters such as: astronomy, cooking, languages, kids development and many more. Classes were given by professional at different moments of the day for about 2 hours during 1, 2 or several months.
The challenge was to quickly promote this training for the summer in a short laps of time (campaign launched in June for training starting in July) and knowing the platform was new and we needed it to be dissociated from the main organization (CLL) specialized in languages.
In addition, it was the beginning of the COVID period (2020) and people were just about getting used to work remotely and to use digital tools for their trainings.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.