The leads’ meeting and purchase rates improved and we were able to set goals for cost per meeting instead of cost per lead.
Facebook leads ads for Peugeot cars to generate low-cost leads but also low-quality leads that result in low rates between leads to meetings or purchases.
As the social expert of the client, I recommended we start to upload offline campaign data, including meetings and purchases data, and connect it to Facebook offline campaign ads in order to increase the lead quality.
The leads’ meeting and purchase rates improved and we were able to set goals for cost per meeting instead of cost per lead.
Paid Ads
Automotive & Transportation
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The Tikvah Fund is an ideas institution committed to supporting the intellectual, religious, and political leaders of the Jewish people.
Working with them on variety of special projects was and is one of the satisfying work we do here :)
We help them with many projects including leads, selling books, tickets, branding and social media management.
Founded by CEO Don Halpern, the company's chief competitive advantage is their products' unique patented features and material that prevent the bag from being opened or broken into. Their product features are unique and cannot be found with any other companies on the market. In 2017, Loctote was featured on Shark Tank where they successfully garnered an investment deal with Shark Tank investor Robert Herjavec. The company successfully established eCommerce and wholesale distribution channels but needed help improving the profitability of their paid advertising strategy for their eCommerce channel. When we began working with the Loctote company, they were experiencing issues that were interfering with the profitability of their paid advertising channels. While the company’s initial online advertising campaigns had been successful in the beginning, over time due to the increasing complexity and competitiveness of advertising platforms, the ad campaigns had declined in performance. Due to these issues, the company was experiencing a downturn in online revenue, an increase in wasted ad spend, and a decline in ROAS across all online advertising channels.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.