A highly-satisfied client with copy to match their brand and compel their ideal customers to join the BotCake revolution!
BotCake is a fantastic company that provides digital avatars for business websites. BotCake was in need of Landing Page copy that would highlight their personality-packed brand-voice while staying professional and compelling.
Step 1: Get to know everything about BotCake & it's audience
Step 2: Draft Copy
Step 3: Refine Copy & finalize formatting
Step 4: Submit to Client
A highly-satisfied client with copy to match their brand and compel their ideal customers to join the BotCake revolution!
Copywriting,Marketing Strategy
Technology
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My consulting work with the Human Of Color focused exclusively on social media management. The unique challenges I faced when working with this client had to do with content and engagement alignment between what the client desired vs. what I knew would work best given my knowledge of the social media algorithm.
Because of this challenge, I learned how to lean more into developing brand new strategies that served both the existing social media algorithm and what the client preferred in order to achieve client satisfaction and social media growth simultaneously.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.