
The ROAS of the campaigns improved drastically from 0.5 to 3.34. The ACOS was also reduced to 29% from a triple-digit ACOS.
Brundo is now ranking for many of the top-performing keywords within their category and sales have continued to increase at a rapid rate
Brundo was in need of SEO and Amazon advertising optimization. Before seeking my services, they had an ACOS well over 300% and ROAS of about 0.4
There were many competitors in the market and I was hired to perform a complete Amazon overhaul.
The process first required me to conduct an SEO and ad campaign audit to learn more about the top-performing keywords competitors use to generate sales. Once the audit was completed, I was then able to update the listings, create the Amazon store, and create ad campaigns.
The ROAS of the campaigns improved drastically from 0.5 to 3.34. The ACOS was also reduced to 29% from a triple-digit ACOS.
Brundo is now ranking for many of the top-performing keywords within their category and sales have continued to increase at a rapid rate
Paid Ads,SEO
Food & Drink
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The customer's main challenge was not being able to deliver a profitable ROAS on Facebook and Instagram, despite their core audiences being present there, especially on Instagram. There was a lot of engagement that did not result in sales.
Their ROAS was stuck at around 50% (0.5 : 1).
Of note, the Northern Hemisphere was heading into spring, which is their busiest time, with 90% of their sales coming from the US, Europe and the Middle East, so it was important to see results very quickly.
Woulvestuff reached out to us because they were trying to find a better way to use their existing chatbot. The store had a chatbot referring customers to the website from Facebook and inviting people to join a mailing list, according to the client, that list is responsible for 40% of the sites income.
the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.

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