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This user-friendly e-commerce store is mobile compatible, complete with an easy shopping cart and checkout system and includes customer support elements such as a chatbot and subscription discounts. You can even create your own account and wishlist. The website is SEO optimized, crucial for website visibility and more traffic meaning more opportunities to convert prospects into customers. This online shopping platform dramatically improved the BeachCult business as a whole, both for brand reputation and the ability to now sell online, reaching customers across the globe.
BeachCult, a vibrant, elegant, swimwear and apparel brand needed an online presence to match. I loved working with this client to design and develop their online store with a look and feel that is in line with their brand image and appeals to their audience.
This user-friendly e-commerce store is mobile compatible, complete with an easy shopping cart and checkout system and includes customer support elements such as a chatbot and subscription discounts. You can even create your own account and wishlist. The website is SEO optimized, crucial for website visibility and more traffic meaning more opportunities to convert prospects into customers. This online shopping platform dramatically improved the BeachCult business as a whole, both for brand reputation and the ability to now sell online, reaching customers across the globe.
Web Development,Web Development
Style & Fashion
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Shark Clean AU is the sister brand to Ninja Kitchen and they both faced similar challenges.
The brand was struggling to improve the ROAS of their online store above 300%, after getting a taste of 800 - 900% during the pandemic, when people being stuck at home all day every day was beneficial to a brand like theirs. The brand was already familiar to consumers who were used to seeing it at stores like Harvey Norman and Kmart, but now could no longer shop at those stores. Another challenge was not being able to offer discounts on their products deeper than the stockist retailer were offering.
The target ROAS was 500 - 600%. The channels they were using were Facebook/Instagram Ads and Google Ads. Facebook was an area of concern as they did not see consistent returns there, although the channel did very well during lockdowns.
We were challenged to 10X scale our monthly revenue while maintaining ROAS.
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