
Reduced Cost Per Lead from $25 to $10 with updated copy, images, target audience and landing page design.
Client lists homes and condos for sale in the Chicago area real estate market with Facebook Ads. Wanted to generate better qualified leads at a lower Cost Per Lead which ranged from $25 - $30 per lead.
I provided an audit for the client's Facebook campaigns and made the following updates: did A/B testing for which sequence of carousel photos worked the best and implemented them along with videos. Created two specific audiences for first time homeowners and those looking to move to a new home. Enabled Cost Cap if it exceeded the CPL goal of $15/lead sign up. Also updated the landing page design for the listing, noting the home/condo wasn't for rent and enabled best practices UX/UI design to improve sign up rates. Also enabled ads to appear on Instagram.
Reduced Cost Per Lead from $25 to $10 with updated copy, images, target audience and landing page design.
Paid Ads,Paid Ads,Copywriting,Web Development,CRO
Real Estate
Put your e-mail in and we'll arrange a consultation call for you

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.