We were able to get between 7-10X ROAS overall all campaigns we ran over a 4 month period. Within month 1 of working together we were already doing 5x ROAS on our campaigns and were able to get that to around 7-10X ROAS over the life of working together.


We actually had to stop running some advertising because the company was having problems keeping up with inventory control from both their paid and organic marketing methods. The client saw a record breaking month in July with nearly $200,000 of monthly revenue of which 50-60,000 came from the ads.

10
ROAS

The Challenge

This client came to me as a newer shop only starting in January of 2021. They had not run any paid media at the point of working together and they were already having good success in their first 6-months doing around 50-100K/month in top line revenue. They came to me looking to clear more of their inventory and start testing the waters on paid media to see what kind of return they could achieve.


Their business model did launches every two weeks of different products, so we were constantly running different campaigns to see which clothing sold well through paid media.

The Process

We came in and discussed their best selling products and what they needed to get clear from their inventory and the timeframe that we had to clear that inventory. We then set-up ad cmapaigns on FB/IG with a simple campaign structure to push those specific 5-7 product lines.


We set-up the campaigns with both top and bottom funnel campaigns so we could focus on bringing in new potential customers and test new audiences and then make sure we were remarketing them as well for both the product they looked at and the catalog of clothing products they had as well.

The Solution

We were able to get between 7-10X ROAS overall all campaigns we ran over a 4 month period. Within month 1 of working together we were already doing 5x ROAS on our campaigns and were able to get that to around 7-10X ROAS over the life of working together.


We actually had to stop running some advertising because the company was having problems keeping up with inventory control from both their paid and organic marketing methods. The client saw a record breaking month in July with nearly $200,000 of monthly revenue of which 50-60,000 came from the ads.

Skills Used

Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2

ROAS

Home Theater Mart

We started with just Facebook where I started with remarketing ads and have kept those going and then started running Google Ads both search and shopping with a small budget of $20 per day and now over a year later spending over $87 per day.

0.7

ROAS

Peter Pauper Press

Peter Pauper Press wanted to establish their own ecommerce presence without damaging the Amazon revenue stream they had already developed for their catalog of books, journals and stationery gifts. Finding the right audience and differentiating the product offering for searchers truly interested in premium paper goods were challenges I needed to overcome in order to deliver profitable campaigns.

0.7

CPR

LessonsUp

During our initial analysis of the company we identified the following challenges:



  • Lead Generation from Facebook Ads was incurring a high overall cost. However, the number of sign-ups and the click-through rate were not satisfactory;
  • To improve quality scores and lower costs, we needed to create optimised landing pages but the website was a bespoke build and was extremely limited;
  • A need to improve the number of conversions without increasing the budget due to constraints.

1

CPM

Shin-Etsu MicroSi

SEO rebuild for this website to compete with international brands. Setup email triggers for document requests. Amazon sales.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

Top Rank Soccer Academy

Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.