• Successfully migrated the business to Shopify platform and launched the website.
  • E-Commerce sales took off instantly once email marketing campaigns were launched to a list of old and existing customers.
  • Facebook Ads were successful in bringing physical traffic into the new store location.
  • Direct mail and email campaign for promotion of gift catalogue was successful in obtaining new bulk orders from corporate customers

The Challenge

Small local business with one physical location and little online presence was opening a second seasonal location and needed help with digital marketing, and wanted to migrate to a point-of-sale system that was synchronized across locations.

The Process

  • Tool/technology selection process, respecting feature requirements and budget constraints
  • Shopify implementation for physical POS
  • Shopify website design and build
  • Optimization and management of social media channels
  • Creation of MailChimp email list and marketing campaign calendar to align with seasonal sales, events and holidays.
  • Brand refresh (updated logo, colour palette, fonts, etc)
  • Creation of a gift guide (catalogue) and online order process

The Solution

  • Successfully migrated the business to Shopify platform and launched the website.
  • E-Commerce sales took off instantly once email marketing campaigns were launched to a list of old and existing customers.
  • Facebook Ads were successful in bringing physical traffic into the new store location.
  • Direct mail and email campaign for promotion of gift catalogue was successful in obtaining new bulk orders from corporate customers
Skills Used

Branding,Branding,Social Media Management,Paid Ads,Paid Ads,Email Marketing,SEO,Web Development,Other

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.5

ROAS

Made By Yoke

Made By Yoke was having success with their Facebook advertising but was struggling to reach profitability through Google.

Thinkific

  • Increase conversions from free users to paid users

3

ROAS

Farm Girl Fancy Frills

This client came to me as they were looking to improve their FB/IG advertising after the IOS update as their results came down. the client has been running ads for years and after the IOS update they saw massive hits on the overall revenue and effectiveness of their ad campaigns.


We came in and made adjustments/optimizations to their campaigns and we were able to start improving their ROAS for their overall account and generate 250% more traffic to their site based on basic campaign structure that was more effective then how they had it set-up

1.25

CPL

Multnomah University

Education is a dynamic industry, I have had very specific goals with tight turn arounds. The challenge most often faced are that of prioritizing KPIS for different programs when there are hundreds of programs.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.