A brand-consistent website that provides EDP ideal customers with a pleasant UX and clear copy.
EDP needed a professional website built, designed, and optimized for their commercial cinematography business. The target audience was high-end local businesses seeking a top-notched marketing team that handled everything from casting to ad management.
Step 1: Get to know everything about EDP and it's audience
Step 2: Visualize, draft, and gain the approval of website layout/style
Step 3: Draft website copy
Step 4: Refine with client
Step 5: Put all the pieces together (back-end and front-end)
Step 6: Optimize for SEO
Step 7: Publish
A brand-consistent website that provides EDP ideal customers with a pleasant UX and clear copy.
Copywriting,Content Marketing,Web Development
Professional Services
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Dessert Holdings was in need of a new website, a marketing plan, social media plan + SEO in Spring of 2019 that would effectively reach and connect with two sets of core consumers: their foodservice consumers (B2C) and their retail consumers (B2B). The opportunity presented with this unique challenge was the ability to create a beautiful, new customizable website that would not only communicate to all consumers, but also have the ability to increase brand equity, product sales and overall brand awareness.
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