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In just a few months, their email revenue has grown severalfold.
Electric Family enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
First, we scrubbed Electric Family email list, removing any non-active email addresses to optimize list quality. Then, we created seven foundational campaigns to peak the interest of consumers and keep them interested long term. Once we added campaigns aligning with national holidays and seasons to increase purchase opportunities.
In just a few months, their email revenue has grown severalfold.
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Given too much variance in ability of product marketing teams throughout the company, Wiley wanted to build and in-house agency of marketing specialists, who would partner with product marketers on all high revenue earning products (ranging from $250K annual to $50M+) to ensure successful outcomes.
I was brought in to build and lead this global team, and my challenge was to build out the proper processes, communication, measurement, and reporting, as well as get buy-in from global product teams who were not all thrilled with having some of their autonomy taken away.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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