
Attracted guests and brand sponsors to events that were highly successful.
Develop this start-up brand online and attract a new audience to their events.
Attracted guests and brand sponsors to events that were highly successful.
Branding,Social Media Management,Marketing Strategy,Content Marketing
Sports, Outdoors & Fitness
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MOBY needed an revised marketing strategy that would shift spending focus from print/event placements to higher return digital advertising. The company has also recently acquired Baby Hawk (carriers) and Maya & Max (accessories); consolidating digital assets and streamlining marketing were key objectives for 2016.
Village Juicery was known in the Toronto area, but they were struggling to grow and cultivate a community online that would increase sales as well as notify new users about promotions and store openings. They needed someone to own their social media and email marketing, community management and ads, so that they could continue to show up online in their brand tone and voice, and reach their goal of growing 10% year over year each month.
PROBLEM:The brand was new to Facebook advertising and had never run Facebook ads before. They had a Facebook page and posted to it occasionally. They wanted to increase sales by tapping into a new digital marketing channel.

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.