Small list, no email marketing at all
Created 5 automatic flows: Abandoned cart, welcome flow, win-back retention, thank you and big cart.
Added 4 popups to the store
5 campaigns for all the list per month 2 hard-sale campaigns per website segment
List grew 200%, 20K NIS in orders per month
Email Marketing,Copywriting,Branding
Art & Entertainment
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pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.
The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.