Successfully launched Iterable to deploy email, SMS, push and direct mail in 60 days.

The Challenge

Implement a new CRM system to create an omni-channel platform to talk to prospects and customers with a single voice.

The Process

  • Select the right platform by gathering requirements from all stakeholders and understanding underlying data structures as well as plans for future growth.
  • Document all requirements to be in the platform including data, channels, profile attributes, events etc.
  • Send RFP to major ESPs and evaluate all for suitability.
  • Work with engineering to set up the platform and ensure all data is correct.
  • Create templates and build 100+ automations in the platform.
  • Training for the team to be confident in the platform and versioning language that is used.

The Solution

Successfully launched Iterable to deploy email, SMS, push and direct mail in 60 days.

Skills Used

Email Marketing,SMS Marketing,Marketing Strategy,CRO,Web Development,Other

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.45

CPO

Puremix

Puremix is an established brand in the music production industry, teaching new producers how to master, mix and manage records. The main problem that they were facing was that the cost per conversion was too high for them to manage profitability long term, and they needed someone to come in and drop the CPA.

0.18

ROAS

Castro

Castro was leaving Mccann and joined Adler Chomski - we needed to prove ourselves.

158%

Conversion Rate

Gemstone Therapy Institute

Gemstone Therapy Institute is a provider of medical-grade therapy tools and alternative healing certifications to individuals and practitioners. After a recent re-branding and domain change, Gemstone Therapy Institute was having difficulty ranking in the search engines for their core high-value keywords as well as producing qualified organic traffic. Gemstone Therapy Institute required my services as an SEO expert to analyze their organic position, create a SEO action plan/roadmap and execute on the SEO plan to increase organic performance.

0.52

CPL

Windowtech

Client is brand new to the social media advertising space. Did not have a Facebook business manager account previously, and when we created, it said that their account is disabled, even though we did not do anything on the account. In addition, we were in a time-crunch because they have a seasonal offer and want to promote it as much as possible.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.