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ZF Friedrichshafen is a world leader in the manufacture and supply of components to the automotive industry. The company employs 147,000+ people and has an annual turnover of 36.52 billion Euro's.
As an agency our role was to target the aftermarket (mechanics, installers and distributors) through multiple B2B campaigns across YouTube and Google Ads, as well as SEO over a period of at least five years.
Paid Ads,Paid Ads,Paid Ads,Branding,SEO,Marketing Strategy
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I worked with Econologics to help them acquire leads for their financial advisory firm to medical practice owners. They had a solid source of organic leads but their marketing team was lost in terms of how to leverage paid media to get new clients. After our initial consult, I formulated a two channel approach on Google and Linkedin to drive their segmented audiences to unique landing pages for webinar signups. After iterating multiple approaches over the course of several months, we were able to create a consistent stream of qualified registrations at a CPA that the team was excited about.
Head of digital marketing for Earth2.io
Earth 2 is a futuristic concept for a second earth; a metaverse, between virtual and physical reality in which real-world geolocations on a sectioned map correspond to user generated digital virtual environments. These environments can be owned, bought, sold, and in the near future deeply customized.
Role:
- Experiential Marketing
- Facebook and Instagram Marketing
- A/B testing
- Copywriting
- Advertising Strategy
- User Acquisition
I provided social media management and email marketing for this client. We worked on brand awareness and took a very product/ service based approach to the marketing strategy since the main goal was to get people to book a service to come into the spa. In the spa and online we push products we knew those customers were loved. We had great success with my social media and email marketing assistance!
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
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