Implement internally the influencer channel
- Leading the delivery of the influence strategy and playbook, acting as the central influence expert across the globe
- Collaborating with local markets and acting as champions lead to support, enabling and growing influences
- Develop and evolve strategies, identify opportunities to maximize this new channel within the wider marketing mix
- Providing detailed training, guidance, and support to our global teams and central partnerships team
- Working closely with legal and compliance teams to ensure all content meets regulation requirements
- Aligning with data science and insights teams to build effective measurement frameworks and campaign analysis
- Driving continual improvements in performance, efficiency, and workflows, supported by operational analytics
25% program growth in Q1
Activated 4 new markets
Marketing Strategy,Content Marketing,Marketing Strategy
Finance
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BudgetNet had established itself as a highly respected provider of NDIS plan management services over their short history.
Their growth had been on the back of word of mouth, referrals and paid search.
With more and more competition entering the market, however, they had noticed their cost per click and return on investment on paid search campaigns get slowly chipped away.
They knew that longer-term, they needed an SEO strategy in place to protect their online presence in the market.

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.