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Implement internally the influencer channel
- Leading the delivery of the influence strategy and playbook, acting as the central influence expert across the globe
- Collaborating with local markets and acting as champions lead to support, enabling and growing influences
- Develop and evolve strategies, identify opportunities to maximize this new channel within the wider marketing mix
- Providing detailed training, guidance, and support to our global teams and central partnerships team
- Working closely with legal and compliance teams to ensure all content meets regulation requirements
- Aligning with data science and insights teams to build effective measurement frameworks and campaign analysis
- Driving continual improvements in performance, efficiency, and workflows, supported by operational analytics
25% program growth in Q1
Activated 4 new markets
Marketing Strategy,Content Marketing,Marketing Strategy
Finance
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