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We were able to increase incard's following and engagement with stellar results like +1,150% increase in website clicks and +2,184% of accounts reached.
At Think Influence we were tasked to introduce incard as the new super-app of e-commerce entrepreneurs on their instagram account. We had to re-boot their account with a new strategy emphasizing community, feature benefits, and team.
Our Social Media Manager, Graphic Designer and Head of Content got into the drawing board. It was important to highlight incard's core message and why it existed. We visually represented the features, team and the community its building + testimonials.
We were able to increase incard's following and engagement with stellar results like +1,150% increase in website clicks and +2,184% of accounts reached.
Social Media Management,Content Marketing,Copywriting,Branding
Technology
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The client had developed a new website in WordPress, and the web developer called me in at the eleventh hour to check the site's organic optimization. I very quickly determined that the client's organic footprint would suffer badly by taking the site live. The client then redeveloped the site in Magento, and I took the lead in all matters related to organic optimization, including keyword research, content development and on-page optimization.
This account was struggling with shopping before we took over, but once we got the feed cleaned up and a better structure in place, we were able to scale shopping revenue by over 5000% YOY. We were also able to improve the account's overall ROAS by over 60% YOY. This had a huge impact on their business and ultimately allowed them to grow more.
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