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Increase traffic to the website by 35% since October 2020.
The site now receives more traffic each month which has lead to an increase in white paper and guide downloads, which has increased the brand's email subscriber base by over 300 new subscribers.
The challenge for this brand was to elevate their look and feel and mimic this branding on their website and social media pages. A new website was needed and so SEO was to be started from scratch, as the website would need to be refreshed in terms of content and keywords, making the site more searchable.
As the digital marketing manager, it was my job to conduct all of the SEO tactics that were needed for the website. From writing searchable content to writing alt-tags and meta-tags, the site was completely refreshed to rank higher on Google.
Moving forward my role is to manage all other digital aspects of the brand, from their email marketing to their social media accounts.
Increase traffic to the website by 35% since October 2020.
The site now receives more traffic each month which has lead to an increase in white paper and guide downloads, which has increased the brand's email subscriber base by over 300 new subscribers.
Email Marketing,SEO,Paid Ads,Social Media Management,Paid Ads,Paid Ads,Web Development,Paid Ads
Real Estate
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The brand was new to social media marketing and needed help with social media posts and Facebook ads.
This was a brand new restaurant and they had zero online assets and no presence online, which for a restaurant means certain death. So they needed to get on the popular and more established platforms like Google Search, Facebook, and Instagram and we're currently working on an organic TikTok strategy to really blow up our exposure and the number of daily orders coming in.
I helped to create the website on WordPress and set up the foods they sell on WooCommerce so we could use that as a catalog to promote on Facebook, IG, Google Shopping, and other product awareness placements.
The main goal has been to generate customers for their lunch buffet and get exposure for dine-ins at night.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
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