After weeks of building and launching different campaigns targeting the entire acquisition funnel, we were able to drive a significant increase in revenue for the business while maintaining an extremely profitable ROAS well above the client’s goal which was a 7x.

1.2
ROAS

The Challenge

  • Competitive marketplace
  • Tight margins 
  • Long and complex buyer's journey


The Process

The process began by building and reviewing the acquisition funnel from the ground, starting with high-intent shopping campaigns to potential customers researching on Google and watching videos on YouTube. Since our margins were tight we needed to cautiously adjust our bidding strategies to get the best ROAS possible for our ad campaigns. 



The Solution

After weeks of building and launching different campaigns targeting the entire acquisition funnel, we were able to drive a significant increase in revenue for the business while maintaining an extremely profitable ROAS well above the client’s goal which was a 7x.

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads

Industry

Sports, Outdoors & Fitness

Results by the numbers

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