3.22X

Return On Investment


$60,000 USD

Revenue


6,000,000

Impressions

1.7
ROAS

The Challenge

Generating good ROI in a completely new market


MozArt had never done any social media advertising as they were selling exclusively on Amazon.?They wanted to create a real brand and a real community with their company so they decided to pursue the social media route.


We then had to expand the brand’s reach, popularity through video ad campaigns while maintaining good ROI.


The Process

The first thing we had in mind was viral content. We had to leverage the beautiful drawings and tutorials done with MozArt products. Utilizing these videos allowed us to warm up viewers to the product and create an optimized audience. Retargeting proved effective in that matter, as it generated around 80% of all sales. 


We embarked every viewer, from the first time they saw a video in a complex customer journey that always offered them different content to interact with. The brand gained quick following on social media in the artists community, all while keeping good ROI.


"We only started with a $900/mo budget for advertising, but results were so amazing we could scale ads quickly. After only 2 months, we were already spending north of $4000/mo." - Dorian Reeves

The Solution

3.22X

Return On Investment


$60,000 USD

Revenue


6,000,000

Impressions

Skills Used

Paid Ads,Paid Ads

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Xtrema Cookware

Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.


Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.

0.15

ROAS

SOS Faim

SOS Faim is a NGO that looks for promoting Agroecology in South country as an alternative way to modern agriculture. They also help people in the countries they have partners when there's crisis.

As a NGO they try to collect fund and communicate about their work.

That's where I'm helping them by managing all their paid digital communication as well on Facebook as on Google Ads mainly.

15

ROAS

thelumishop

Fresh start, no major website sales, all sales through booth selling at festivals. Only organic posting on social media platforms.


Overall lack of knowledge and new to marketing/advertising, because of this, it was an overall teaching and education experience as well.

Omnium Circus

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.