We reduced their CAC by 75% - they were now paying a fraction of what they had budgeted as their acquisition cost and retention also increased.

0.75
CPR

The Challenge

We had to ensure the CAC was low enough to generate profit but that we scaled quickly enough to achieve growth projections for future funding rounds.

The Process

We analysed the entire funnel, the most time was spent on new creatives and copy based on the data we had and scaling from there.

The Solution

We reduced their CAC by 75% - they were now paying a fraction of what they had budgeted as their acquisition cost and retention also increased.

Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2.01

ROAS

Kenko

They had good results with ads but wanted to scale with more consistency

0.6

ROAS

Prepdeck

This was a legacy account take over from an existing agency. The existing agency was not running a "test and scale" structure and things were thrown all around the account. Creatives with tons of scale and signal were left out to dry, because they were buried in the account structure.

Treasury Wine Estates

Treasury Wine Estates is a multi-brand and multi-region wine company. I worked with the DTC business in the US to connect the consumer experience across its physical tasting room, website, subscription and phone sales channels. I was responsible for the functional roadmap for marketing and eCommerce DTC.

1.22

ROAS

Peek Kids

Launch a new Peek Kids, ecommerce web sites. Find and grow customers

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

Safar Publications

Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.