
This strategy enabled us to consistently sell out our midweek bookings and increase group booking and tournaments by 20% year over year.
Under new management Niagara National wanted to get the word out about course/clubhouse improvements, encourage local players to rediscover the course and the improvements that were made as well as attract tourists looking for a weekend excursion in the Niagara region.
Our strategy was built around compelling content showcasing the course targeting avid golfers in a 100km radius to build brand awareness followed by online and in- person customer acquisition campaigns on Google, Facebook and Instagram. Conversion Optimized landing pages were set up to enable ecommerce sales and sign up forms for the various promotions.
This strategy enabled us to consistently sell out our midweek bookings and increase group booking and tournaments by 20% year over year.
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The client needed to build up more leads and paying subscriptions. So we developed a new landing page for them at https://try.isalescrm.io, and then we conducted a multiple channel approach to develop more leads via Google, Facebook, LinkedIn, and other various tactics. The hardest part was the niche the client was in and assets available to conduct a proper marketing campaign were lacking. The hardest part? Well, the niche the client was in had its challenges as assets were limited to conduct a proper marketing campaign with their resources--but that didn’t stop us!
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University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.