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Google ads conversion rate improved by 66% resulting in significant increase for online sales, from $40K to $362K from July 20' - Jan 22’. Leads and sales are measured accurately for better overall business decisions for ad campaigns.
B2B client sells products to the restaurant industry at their warehouse and online website. They wanted to increase their sales online, generate more leads and track sales accurately.
Site had outdated design and poor conversion rates. I migrated their site from Volusion to Shopify, managed the updated design, created Google Shopping and Search ads, created leads in Tag Manager and updated the conversion code to track sales and leads accurately.
Google ads conversion rate improved by 66% resulting in significant increase for online sales, from $40K to $362K from July 20' - Jan 22’. Leads and sales are measured accurately for better overall business decisions for ad campaigns.
Paid Ads,Google Shopping,CRO,Web Development,Marketing Strategy
Food & Drink
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Patch is a UK-based ecommerce website that sells indoor and outdoor plants, plants pots and many plant care accessories.
The online plant market was growing quickly and competitors were sprouting up everywhere. We were spending a tidy sum on marketing but our conversion rate could have been better. I spotted an opportunity to target a significant segment of our customers who were new to indoor plants. The challenge was that plant newbies were afraid of killing their plants because they didn't know how to look after them.
One of top market leaders in tech education space. Very strong and well-respected offline presence but was struggling to build online presence through organic search.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
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