Google ads conversion rate improved by 66% resulting in significant increase for online sales, from $40K to $362K from July 20' - Jan 22’. Leads and sales are measured accurately for better overall business decisions for ad campaigns.
B2B client sells products to the restaurant industry at their warehouse and online website. They wanted to increase their sales online, generate more leads and track sales accurately.
Site had outdated design and poor conversion rates. I migrated their site from Volusion to Shopify, managed the updated design, created Google Shopping and Search ads, created leads in Tag Manager and updated the conversion code to track sales and leads accurately.
Google ads conversion rate improved by 66% resulting in significant increase for online sales, from $40K to $362K from July 20' - Jan 22’. Leads and sales are measured accurately for better overall business decisions for ad campaigns.
Paid Ads,Google Shopping,CRO,Web Development,Marketing Strategy
Food & Drink
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Veronica M is a Los Angeles-based women’s fashion brand specializing in boho maxi dresses and jumpsuits. They had a successful wholesale business, but no ecommerce website. I was contracted to launch their ecommerce business, grow their following, and create a new profit center for their company.
Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.
Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.
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