We went from developing a few phone calls per month to developing over 30 calls per week and we are currently working on launching a new website that will improve the company's ranks that will drive more growth for the company.
The previous marketing agency was developing a ton of pages and providing blog assets, but after four years, they just couldn't deliver in developing actionable leads. So when taking over the customer, we had to rebuild the customer website, build out an email campaign and work on programs that make the phones ring.
We completely overhauled the website, PPC campaigns, Hail Storm campaigns and we are now developing leads that are actionable for the customer.
We went from developing a few phone calls per month to developing over 30 calls per week and we are currently working on launching a new website that will improve the company's ranks that will drive more growth for the company.
Web Development,Web Development,Copywriting,Paid Ads,Email Marketing,Paid Ads,SEO
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Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.
Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.
MOBY needed an revised marketing strategy that would shift spending focus from print/event placements to higher return digital advertising. The company has also recently acquired Baby Hawk (carriers) and Maya & Max (accessories); consolidating digital assets and streamlining marketing were key objectives for 2016.
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