After the site relaunch, the ranking did suffer for a few weeks, but once the new site was crawled and indexed, rankings came back at least as solid as before, and in some cases better than ever.

The Challenge

The client had developed a new website in WordPress, and the web developer called me in at the eleventh hour to check the site's organic optimization. I very quickly determined that the client's organic footprint would suffer badly by taking the site live. The client then redeveloped the site in Magento, and I took the lead in all matters related to organic optimization, including keyword research, content development and on-page optimization.

The Process

I utilized a range of free and paid tools to do the work, including Google Ads Keyword Research, Moz, SEMrush and Screaming Frog.

The Solution

After the site relaunch, the ranking did suffer for a few weeks, but once the new site was crawled and indexed, rankings came back at least as solid as before, and in some cases better than ever.

Skills Used

Copywriting,Paid Ads,SEO

Industry

Home & Garden

Results by the numbers

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