
We were able to increase their ROAS from 1.5 to 3+ quite rapidly by optimizing budget and launching a lot of new tests.
They had acquisition campaigns but the ROAS wasn't satisfying
We analyzed the entire account to restructure the campaign and reorganize where budget needed to be spent.
We were able to increase their ROAS from 1.5 to 3+ quite rapidly by optimizing budget and launching a lot of new tests.
Paid Ads,Paid Ads,Google Shopping
Home & Garden
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Melbourne Bushfood came to me with minimal focus on email marketing.
They did not have their automations set up, replenishment reminders or actively communicating and pushing their subscription base.
Being a CPG brand retention, loyalty and referrals are the biggest needle movers for them.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.