The customer tracked the interest and sales after an infomercial launch, and they’ve seen around 20,000 pieces sell in Europe so far.
They needed a vendor to produce some of their infomercials in Clothing and Beauty categories
We learned about the products and structured the infomercial to best promote them. From there, we handled the entire production and editing of the videos for the client.
The customer tracked the interest and sales after an infomercial launch, and they’ve seen around 20,000 pieces sell in Europe so far.
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Being a writer, I love exploring a lot of industries and one such industry is politics. In I-PAC (Indian Political Action Committee), we do digital and offline campaigns wherein I belonged to the Digital sector. I-PAC works out strategies and campaigns plans for DMK which is one of the most influential parties in India. It almost resembles the 'media' industry, in which, the work should be instantly submitted and should get ready to received work at any instance. Sometimes, working on Sundays was quite difficult but once I learnt the strategy, it became one of my favourite roles. I was given the role of managing the campaign - Vidiyalai Nokki Stalinin Kural (The voice of Stalin) and the campaign took place for 75 days. Stalin, the president of DMK, is the one who represents the DMK party and leads it. The leaders of DMK were campaigning for their party, and I made sure to cover them all digitally.
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