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Within 10 days, the client reported back a massive increase in website\ traffic and Facebook users converted to emails at the lowest cost from the stores day 1: +570 new email in 10 days for $164. And a total of 4000 new users who engaged with the chatbot from the same budget of $164.
Those visitors are consistently converting to sales with email marketing.
Woulvestuff reached out to us because they were trying to find a better way to use their existing chatbot. The store had a chatbot referring customers to the website from Facebook and inviting people to join a mailing list, according to the client, that list is responsible for 40% of the sites income.
the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.
We designed the chatbot to answer that need -we build a quiz to test the users knowledge of the subject. users who fill out the quiz to get a discount (coupon code) via mail.
Also, we've added some content about the brand and it's mission, and that flow invites users to join the Facebook community.
We've also wanted to provide a better shopping experience so we added a Search By Category flow (for best sellers) that helps the store promote it's best products.
Within 10 days, the client reported back a massive increase in website\ traffic and Facebook users converted to emails at the lowest cost from the stores day 1: +570 new email in 10 days for $164. And a total of 4000 new users who engaged with the chatbot from the same budget of $164.
Those visitors are consistently converting to sales with email marketing.
Content Marketing,Marketing Strategy,Content Marketing
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Lyst are a global fashion affiliate.
Their challenge was to understand the search intent of their inventory so that they could optimise it for Google either by merging search categories or by leaving them unmerged.
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