
Within 10 days, the client reported back a massive increase in website\ traffic and Facebook users converted to emails at the lowest cost from the stores day 1: +570 new email in 10 days for $164. And a total of 4000 new users who engaged with the chatbot from the same budget of $164.
Those visitors are consistently converting to sales with email marketing.
Woulvestuff reached out to us because they were trying to find a better way to use their existing chatbot. The store had a chatbot referring customers to the website from Facebook and inviting people to join a mailing list, according to the client, that list is responsible for 40% of the sites income.
the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.
We designed the chatbot to answer that need -we build a quiz to test the users knowledge of the subject. users who fill out the quiz to get a discount (coupon code) via mail.
Also, we've added some content about the brand and it's mission, and that flow invites users to join the Facebook community.
We've also wanted to provide a better shopping experience so we added a Search By Category flow (for best sellers) that helps the store promote it's best products.
Within 10 days, the client reported back a massive increase in website\ traffic and Facebook users converted to emails at the lowest cost from the stores day 1: +570 new email in 10 days for $164. And a total of 4000 new users who engaged with the chatbot from the same budget of $164.
Those visitors are consistently converting to sales with email marketing.
Content Marketing,Marketing Strategy,Content Marketing
Nonprofit & Government
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Haiti Now is a non-profit organization that seeks to give economic empowerment to girls in Haiti’s Restavek system through education and a safe environment. The organization, however, was not receiving enough money in donations to support their mission, thus leading the CEO to come to the conclusion that the issue might have to do with the website's User Experience.
My role as a UX Researcher and Designer was to optimize the website for growth so that Haiti Now could have the impact that it seeks. The website was busy, had outdated copy, and had a lot of information that had to be re-arranged in a more user-friendly manner.

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.