People followed leads on specific websites and after that, scheduled test drives to their homes.
The COVID-19 situation led to new restrictions on movement in Israel, so potential BMW customers were unable to visit the BMW showrooms and try out the new car models or take a test drive.
I offered for BMW to allow people to order BMW test drives directly to their homes.
I used Facebook ads with awareness and conversion objectives and targeted remarketing audiences and lookalike audiences to deliver them the campaign.
People followed leads on specific websites and after that, scheduled test drives to their homes.
Paid Ads
Automotive & Transportation
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The challenge for this brand was to elevate their look and feel and mimic this branding on their website and social media pages. A new website was needed and so SEO was to be started from scratch, as the website would need to be refreshed in terms of content and keywords, making the site more searchable.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.