
Really strong performance, between 300% - 700% ROAS which fluctuated largely due to introduction of Apple IDFA changes, along with promotional events and marketing efforts.
Initially there was no tracking setup to monitor actual conversions, so we had to begin without proper benchmarks and sought a really high goal which we did achieve in the first month.
Heavily focused on local shopping ads since there were multiple retail locations to direct traffic to. Was able to prospect widely into new markets across the country, specifically focused on areas with trend growth for these products. Many events were used to generate in-person promotional opportunities with a focus on customer loyalty.
Really strong performance, between 300% - 700% ROAS which fluctuated largely due to introduction of Apple IDFA changes, along with promotional events and marketing efforts.
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The International Air Transport Association (IATA) is the trade association for the world’s airlines, representing some 290 airlines or 83% of total air traffic. Support many areas of aviation activity and help formulate industry policy on critical aviation issues.
IATA was looking for support in there foreign affairs department, looking to support the VP head of Europa ( iata's largest region) directly through the creation of a PR & Marketing campaign to build cohesion between governments and aviation industry stakeholders.

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.