
Results highlights:
✔️ 43% year on year growth on Instagram
✔️ Audience of over 50K across all platforms (and verified accounts)
✔️ No ad spend for these results
Chef Jordan Andino is an up and coming personality and chef based in NYC. His appearances range from his own show on The Cooking Channel, Late Nite Eats, to the Food Network’s Chopped, The Kitchen and online platforms like Tastemade. Before the success, Chef Jordan was trying to juggle his own social media marketing, before we started working with him.
The Block & Ave. team worked with Chef Jordan Andino to translate his goals into and online presence. We helped create a strategy to highlight his talents, created a unique look and feel, and captured his personality in a way that has made him stand out. This shift has helped him establish himself not only as an influencer in the food space but has opened the doors for partnerships with globally recognized brands.
Results highlights:
✔️ 43% year on year growth on Instagram
✔️ Audience of over 50K across all platforms (and verified accounts)
✔️ No ad spend for these results
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This was a spiritual store with both a brick-and-mortar store (in Georgia) as well as an online store. Additionally, the client had a subscription box. The client wished to increase subscriptions to her monthly box as well as increase sales.
When we met the client, the lifetime value for the subscription box was low. It was underpriced and many people canceled after a month or 2. We worked to help increase the price and improve lifetime value with higher quality traffic.
The website was also confusing and disorganized. We helped to make the website organized and more user-friendly.
Last, we created a full-funnel to attract a cold audience and warm it up. Towards the end of our time with this client, we were able to convince them to trial a weekly sale (on Mondays) to improve average order value.

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.