"Angel has been such a big help with our latest September virtual summit! It feels so good to be able to lean on her for specific email marketing tasks in order to avoid burnout for myself. The event Angel and I produced ended up exceeding our company-wide goal of $18K MRR. We came in at 197 new customers from the online summit which put us at $19,453 in new MRR! Thank you Angel for all your help and expertise!" - Alexis Teichmiller, affiliate manager at Circle
I worked with Circle specifically on affiliate partnership projects, email marketing campaigns, and online event management. As worthwhile as the experience was to assist Circle with these tasks, I still (like many) faced a few challenges.
One of those unique challenges was ongoing communication and consistent alignment when it came to back-to-back online events that took place throughout the Fall 2022 season. This caused a level of organization and attention to detail needed to sustain the work to make multiple online events successfully happen simultaneously. Because of that challenge, I learned to leverage putting structure and automated systems into place in order to carry out each task to ensure a smooth client and event attendee experience.
My role was titled partnership management assistant. I assisted the client with affiliate projects, email marketing campaigns and copywriting, and producing online educational events and virtual summits.
"Angel has been such a big help with our latest September virtual summit! It feels so good to be able to lean on her for specific email marketing tasks in order to avoid burnout for myself. The event Angel and I produced ended up exceeding our company-wide goal of $18K MRR. We came in at 197 new customers from the online summit which put us at $19,453 in new MRR! Thank you Angel for all your help and expertise!" - Alexis Teichmiller, affiliate manager at Circle
Email Marketing,Content Marketing,Copywriting,Other
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In 2020 I took on paid media, when I took over we were running traffic campaigns, we had not installed tracking on our menu site and couldn't run conversion campaigns. I first worked to set up proper tracking and pass that data to our facebook account. Next I built out a strategy and ran it past our CEO. In the next 3 months I took our roas from .5x to an average of 6x.
I have worked for Pei Wei since 2018 as a lead creative. Working on every creative touch point for the brand. Including email, website, billboards, campaigns, packaging, menus, in-store signage etc.. Being the sole creative for a mid sized company with 150 stores, I've always had to look for ways to increase efficiency and streamline our processes.
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