• Increased the open rates for campaigns over 35%+ on average after 2 months
  • Improved click rates and saw a new average of 6% per email campaign
  • Helped the brand improve the deliverability and the ability to inbox their campaigns

The Challenge

This brand had horrible open and click rates. I was able to raise those metrics by executing best practices and sharing non-sales-based information that led to sales and good email engagement in just 2 months. 

The Process

Even with a list of over 40k, this brand was underutilizing segmentation. With so many buckets of buyer personas, this is how we were able to bring the open rate from 10% to 40% and increased the click rate from .5% to an average of 6%.


I created a strategy, analyzed results, and created the email campaigns.

The Solution

  • Increased the open rates for campaigns over 35%+ on average after 2 months
  • Improved click rates and saw a new average of 6% per email campaign
  • Helped the brand improve the deliverability and the ability to inbox their campaigns
Skills Used

Email Marketing

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2.5

ROAS

Koh

Koh is a D2C eco-friendly cleaning product, launched in 2016, and now selling to over 1M customers in Australia and the UK. With a rapid growing revenue of over $40M in this financial year (2021) and backed up by 60,000 incredible 5-star customer reviews they're taking on the nasty chemical cleaning industry. I've joined Koh in 2018, in the years that followed they expended to the UK and made incremental growth years. My challenge was that, without much experience, I had to manage 6 people and start this all from scratch.

Idahoan

Freshly

Implement a new CRM system to create an omni-channel platform to talk to prospects and customers with a single voice.

1

CPL

Gustare Olive Oils

Setup initial digital ads for this client

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Safar Publications

Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.