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We were able to post consistently, increase traffic to the website, and help with brand awareness. With Instagram Stories, we were able to bring in over 50 consultation requests in one month.
This client was very particular about the content that went out because it is a luxury hair salon. He works with celebrities and wanted to make sure that his content truly reflected what he did. We were able to capture his brand voice and post consistently. He was very busy so getting imagery was harder for him, we found stock imagery that reflected his brand and made the most out of not having imagery from his salon.
I would create his content, send it over to him for approval, take care of any revisions he had, and then posted it. From there I would boost the post for brand awareness and traffic to the website. I handled the video and graphic creation personally. I would send him monthly results to make sure we were hitting his metric goals.
We were able to post consistently, increase traffic to the website, and help with brand awareness. With Instagram Stories, we were able to bring in over 50 consultation requests in one month.
Social Media Management
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This client came to me as a newer shop only starting in January of 2021. They had not run any paid media at the point of working together and they were already having good success in their first 6-months doing around 50-100K/month in top line revenue. They came to me looking to clear more of their inventory and start testing the waters on paid media to see what kind of return they could achieve.
Their business model did launches every two weeks of different products, so we were constantly running different campaigns to see which clothing sold well through paid media.
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