• Increased email open rate by 15%
  • Increased click rate by 3%
  • Increased overall revenue by 22%
  • Created new flows including welcome series, abandoned cart, browse abandonment, and more

The Challenge

Although this brand is dedicated to German Shepherds, they had other items that dog owners could use for other breeds as well. We helped them bridge that gap.


They didn't have the best practices set in place in their Klaviyo account and we ensured the account was set up for optimal revenue, compliance, and deliverability.

The Process

I created automations, campaigns, and a full email marketing strategy to increase the revenue of this brand by way of education and segmented sales.


We also used their library of in-house content to help provide value to their list.

The Solution

  • Increased email open rate by 15%
  • Increased click rate by 3%
  • Increased overall revenue by 22%
  • Created new flows including welcome series, abandoned cart, browse abandonment, and more
Skills Used

Email Marketing,SMS Marketing,Copywriting

Industry

Pets

Results by the numbers

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