
Delivered ad global PR and marketing strategy for the foreign affairs and a content handbook for speeches mainly. reaching out to over 58 countries mainly in the EU, allienging governments, airlines and stakeholders towards freeing up airspace to lower cost for airlines, increase services and routes for users.
The International Air Transport Association (IATA) is the trade association for the world’s airlines, representing some 290 airlines or 83% of total air traffic. Support many areas of aviation activity and help formulate industry policy on critical aviation issues.
IATA was looking for support in there foreign affairs department, looking to support the VP head of Europa ( iata's largest region) directly through the creation of a PR & Marketing campaign to build cohesion between governments and aviation industry stakeholders.
Design a strategic plan of meeting, congresses, talks and panels to get the message across to key players and decision makers to take action global industry decisions
Delivered ad global PR and marketing strategy for the foreign affairs and a content handbook for speeches mainly. reaching out to over 58 countries mainly in the EU, allienging governments, airlines and stakeholders towards freeing up airspace to lower cost for airlines, increase services and routes for users.
CMO,Content Marketing,Copywriting,Branding,Marketing Strategy,Public Relations,Other,CUSTOM,Other
Nonprofit & Government
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Challenge: underutilized email marketing list
Challenge: lack of social media presence
This brand only sells in their brick and mortar store. With email marketing our team brought in a consistent 20% more revenue and an extra $60k in sales for Black Friday (store typically makes $2.5M yearly) and with social media management we grew their sales 40% month on month.

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