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JUST ENERGY
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  • Increased lead call volume from 700 calls per day to over 2,500 - 3,000+ calls per day. All while significantly lowering cost-per-clicks and cost-per-lead.
  • Increased website leads significantly from form fills and online cart purchases.
  • Reduced wasted spend by 30% in Google Ads.
0.4
CPL

The Challenge


The Process

Utilized my 12+ experience in digital marketing to improve the Google and Bing Ads campaigns with monthly budgets well into the millions of dollars. Created new campaigns as well as optimized current campaigns to increase market share.


Significantly lowered the following metrics:




  • Cost Per Call
  • Cost Per Lead
  • Cost Per Click
  • Cost Per Sale

The Solution

  • Increased lead call volume from 700 calls per day to over 2,500 - 3,000+ calls per day. All while significantly lowering cost-per-clicks and cost-per-lead.
  • Increased website leads significantly from form fills and online cart purchases.
  • Reduced wasted spend by 30% in Google Ads.
Website
https://www.justenergy.com
Skills Used

Paid Ads,Paid Ads

Industry

Home & Garden

Results by the numbers

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