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After sending 1-2 emails a week for just two months, revenue increased 48%. Our work for Matcha Outlet earned a 1280% ROI!
This e-commerce based Matcha powder company boasts the largest collection of Matcha anywhere. Though their profit margins were consistently solid prior to using DIDO AGENCY, they weren’t leveraging their network of past-buyers to the fullest extent. Matcha Outlet realized it needed to optimize marketing efforts to stay in touch with consumers between purchases.
DIDO Agency brainstormed how we could add to Matcha Outlet consumers’ Matcha experience by sharing recipes, providing seasonal content and suggestions, and highlighting new products. We created and executed the most vital campaigns to establish relationships after consumers’ first purchase and then continue to nurture them over time.
After sending 1-2 emails a week for just two months, revenue increased 48%. Our work for Matcha Outlet earned a 1280% ROI!
Email Marketing,SMS Marketing
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I was brought on board as the CRM/Campaign Manager and was in charge of revamping and enhancing the customer lifecycle. Our data lived in various systems so it was figuring out a way to enhance the programs using data.
Please read the Process overview first.
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Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
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