
After sending 1-2 emails a week for just two months, revenue increased 48%. Our work for Matcha Outlet earned a 1280% ROI!
This e-commerce based Matcha powder company boasts the largest collection of Matcha anywhere. Though their profit margins were consistently solid prior to using DIDO AGENCY, they weren’t leveraging their network of past-buyers to the fullest extent. Matcha Outlet realized it needed to optimize marketing efforts to stay in touch with consumers between purchases.
DIDO Agency brainstormed how we could add to Matcha Outlet consumers’ Matcha experience by sharing recipes, providing seasonal content and suggestions, and highlighting new products. We created and executed the most vital campaigns to establish relationships after consumers’ first purchase and then continue to nurture them over time.
After sending 1-2 emails a week for just two months, revenue increased 48%. Our work for Matcha Outlet earned a 1280% ROI!
Email Marketing,SMS Marketing
Food & Drink
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The Challenge
Prior to working with Diogenes Solutions, the team at Gakken focused their efforts on Amazon Marketing with no Success usually just opting for automatic Amazon PPC campaigns that were costly and not profitable.
To position itself as a Top selling children’s book company, Gakken would have to prioritize targeted manual PPC campaigns. They would need to focus on ASIN targeting competitor products. Book targeting needs to be conservative in bidding and hyper targeted.
The Gakken team sought me out as the right person to take on the challenge.
The goal was to refine Gakkens PPC targeting with manual Selection, identify high-impact keywords, Categories and Products as well as display ads to fill topic gaps throughout the funnel, and ultimately, grow traffic and conversions.

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