
With the Facebook and Instagram ads, I was able to achieve a 150% increase in return on ad spend. This came in the form of qualified leads who booked service appointments with Mercedes and became repeat, loyal customers.
The client was looking for ways to increase awareness about the efficiency and benefit of owning a Mercedes, as well as why Mercedes owners should visit their dealership for maintenance services, rather than going to a local mechanic.
Through social media marketing and Facebook ads, I was able to help increase awareness of the dealership, traffic to their website, and build trust in Mercedes' Oakville's mechanics and services. The process was simple, highlight the benefits of the dealership, pinpoint the pain points of customers and their experiences with local mechanics not related to Mercedes and build trust with the Oakville Mercedes community to increase leads and service appointments.
With the Facebook and Instagram ads, I was able to achieve a 150% increase in return on ad spend. This came in the form of qualified leads who booked service appointments with Mercedes and became repeat, loyal customers.
Paid Ads,Paid Ads,Social Media Management,Other
Automotive & Transportation
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Bat Control Specialists is a pest control company located in Ontario, Canada. As we all know, Canada can have some of the most frigid winters on the planet. Due to these cold winters, bats only come around for part of the year in the summer time. This means Bat Control Specialists has a small window of opportunity every year to snatch up as many clients as possible before the season ends or one of their competitors get to the clients.
Client was struggling with a business that had steadily decreasing revenue over the course of 3 years. This was sped up by the fact they went through an acquisition that wasn't integrating with their parent company quickly.
The client has over 5,000 SKU's, and a percentage of sales comes over the phone, losing performance insights.
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The client also didn't have a cohesive affiliate or promotions strategy.

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